British virtual sports games developer Highlight Games Limited has announced the signing of a deal that is destined to see its NBA Last 60, Soccerbet and IIHF Ice Hockey World Championship titles supplied to iGaming operator ComeOn Group.
The London-headquartered innovator is majority-owned by Swedish online casino firm Cherry AB and used an official press release to detail that the agreement will involve the three mobile-friendly games being provided to domains run by ComeOn Group for use in jurisdictions as diverse as Finland, New Zealand, Norway, Poland and Germany.
Licensed by the Gambling Commission in the United Kingdom, Highlight Games Limited offers a range of games that utilize many years of archived live-action footage and stated that its flagship Soccerbet advance is to be supplied to ComeOn Group ‘in both English and Italian single-match and league iterations.’
Nick Gardiner, Co-Chief Executive Officer for Highlight Games Limited, used the press release to proclaim that he is ‘delighted’ to have inked an alliance with ComeOn Group so as to be able to further extend his firm’s ‘global footprint.’
Read a statement from Gardiner…
“Soccerbet has already proven incredibly popular in the territories where it is live and we expect the international appeal of our new NBA Last 60 and IIHF Ice Hockey World Championship products to mirror this success. We look forward to working with ComeOn Group to launch these compelling games in the near future.”
For its part and ComeOn Group is also controlled by Stockholm-based Cherry AB and is responsible for in excess of 20 iGaming brands including ComeOn.com, GetLucky.com and CherryCasino.com. The operator’s Head of Betting, Lars Thomesen, described his firm as ‘the biggest international operator in Sweden and a big player in several other markets’ that continually strives to provide online casino players with ‘an awesome experience.’
Thomesen’s statement read…
“In order to do so we want to offer a wide product portfolio with the best products available on the market. Our brand portfolio holds more than 20 brands and we are happy to partner with Highlight Games Limited and make its new exciting form of virtual sports available to our players.”